Meilele is the integrated home shopping platform, providing European furniture, American furniture, modern furniture, Korean furniture, children's furniture, Chinese furniture, mattresses, home textiles, building materials, home appliances and other goods.
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Meilele is a Chinese retailer of furniture and home décor. The company was founded in 2008 and since then has grown into one of the biggest furniture retailers in the country. The company operates in an O2E or online to offline manner with the aim of enhancing its customer's shopping experience. At present, the company operates out of more than 300 locations across 200 cities in 30 provinces across China. With its offerings, the company aims to offers cost-effective solutions to its customer's shopping demands.
Offerings
The company’s product offerings mainly consist of furniture and home décor products. These offerings include the likes of bedroom furniture, mattresses, kids furniture, lighting offerings, storage cabinets and office furniture among others. The company offers a host of complimentary services to go along with its product offerings. These services include the likes of double quality inspection, global shipping, and 24x7 customer service among others.
Experience Hall
The company has set up several Experience Hall outlets throughout the country. With these outlets, the company aims to give the customers to experience its offerings first hand. Customers can visit these stores a check out these products before ordering them online on the company’s online platform. The experience hall concept plays an important role in the company’s O2O model of operations.
Rewards Program
Customers of the company can sign up for a free membership program. This program makes them eligible to receive rewards on purchases. There are several tiers of this membership and each tier is defined based on how much shopping the customer has done using the company. Using this program customers can earn benefits like reward points that can be exchanged for discounts while shopping with the company.
Quickly compare Meilele.com with other similar Ikea, Overstock.com, Wayfair and others.
Category Ranking: #110 Online Furniture Store
Ratings & Votes: 4.5/5 - Based on 3 Votes
Payment Options: Visa, Mastercard
Year Founded: 2008
Annual Revenue: US$ 6.4 million
Avg Order Size: US$ 450 to 609
Daily Orders: 33
Daily Visitors: 2.6k
Website: Meilele.com
