Spell is an Australia-based e-commerce retailer of women apparel and accessories. The brand specialises in creating dreamy designs with a bohemian touch that makes it unique from any other brand. Other than regular wear, the brand also extends a range of unconventional bridal gowns, for the to be brides to get their hands on.
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Fashion has no limits. From adorning the modern, upcoming apparel trends to incorporating vintage pieces in the wardrobe, fashion demands inhibitions, and that is accurately what is being created at Spell. The brand is a collaborative dream of two sisters, Elizabeth and Isabella, who dreamt of giving shape to their childhood aspirations. The sisters introduced their nostalgia with some bohemian inspiration, all laces and sheers to give fairytale-like clothing experience to their customers. A combination of vintage and vibrant modernity is reflected in the produce of Spell, making it an astounding destination for people to shop the dress of their dreams.
Expressive clothing
Clothes can motivate people to unleash their creative, free side as they have the power to reflect the mind and vice-versa. The brand believes in the same power of clothes and offers a wide range of free-flowing vibrant dresses and accessories that own the potential to make the wearer feel expressive.
Dedicated design process
In order to add the precious pieces of nostalgia, creator Elizabeth and Isabella put special emphasis in regulating the designing process of apparel to make every piece special. Spell also promotes the creations of marginalised artisans by encouraging their well-loved handicrafts through their brand.
Ecologically responsible
Spell acknowledges its responsibility as a brand using natural resources to create products, which is why every step is vigilantly taken, so as to achieve minimal usage of resources. While being true to the customers by providing premium quality, the fabrics sourced by the brand are sustainable.
