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Company Background:
The Iconic is a prominent fashion and sports retail company based out of Australia operating in Australia and New Zealand. Being associated to the Global Fashion Group (GFG) provides it with a highly lucrative platform association to deliver its intended products and related services.
Having been founded in 2011 the company prides itself on offering the widest range of both local and international brands that the customers can choose from. Finding their primary purpose in customer liberation, the company’s mission is to provide shoppers with a seamless and inspiring experience like never before.
Being technologically aware and equipped right from its early days has allowed the organization to significantly deliver its promise.
Website Shopping Experience:
The user can begin browsing products by category from the home page of the website. Having multiple product categories in clothing, shoes and a variety of accessories for men, women and kids allows the user to explore a multitude of options.
The website requires users to login or create an account which can be done with ease by simply providing a valid e-mail id and a password of choice.
Once logged in the user can add products of their preference to their shopping cart or the wish list that makes the checkout highly convenient.
Detailed information about products can be viewed by clicking on it. Size, fit, price, material, return policy and discount available are clearly visible informing the shopper of all they need to know before the purchase.
In addition to the display of products worn by models, the website provides multiple pictures of the product from various angles that adds to the online shopping experience.
The website also offers relevant suggestions that pair well with the product being explored by the shopper or are similar to it. These suggestions help the shopper make smart purchases without having to spend time on individually searching for similar products.
Sorting and refining products by using multiple filter options allows the user to save time and have an efficient shopping experience.
The website also offers an instant chat option for specialized and prompt customer assistance.
In order to address a shopper’s eagerness, the website offers order tracking and delivery tabs to check order status.
Iconic.com also provides shoppers with several different types of gift cards, discount and coupon vouchers which is something that every shopper appreciates.
Quickly compare Theiconic.com.au with other similar New Balance Australia, Hypedc, FYY Sports and others.
Category Ranking: #23 Online Shoes Retailer
Country Ranking: Ranked #14 Most Popular In Australia
Ratings & Votes: 4.2/5 - Based on 32 Votes
Payment Options: Visa, Mastercard, Debit Cards, Giftcards
Year Founded: 2011
Annual Revenue: US$ 330.5 million
Avg Order Size: US$ 40 to 49
Daily Orders: 19.9k
Daily Visitors: 140k
Website: Theiconic.com.au