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By launching itself in the year 1987, the organization had a motto to accomplish a need for good quality and trending clothing at an affordable price. Since then, the brand has successfully achieved its motto and is now one of Europe's largest clothing brands for millennial women. The leading models' strenuous contribution has played a significant role in the brand's advancement and sustenance throughout the years.
Sustainable collection
The fast-growing fashion has always been criticized for its total contribution to global warming and disposal of hazardous waste. It creates an alarming situation not only for the employees manufacturing clothes there but also for the environment. To bridge the gap between the fast-evolving fashion industry and a much more sustainable world, Vero Moda took the first step towards awareness. It all started by introducing eco-friendly materials such as recycled polyester, recycled cotton, and organic cotton, reducing the natural resources used during production. The creative designers' team triumphantly managed to touch elegance and modernity to these recycled fabrics.
From there to here
By seeing the name written on a t-shirt, Troels Holch Povlsen made up her mind of using it as her brand name. She ensured her success with the simplicity that the brand provides and now emerging as global apparel producers. It guarantees to enthrall the young ladies' minds out there, making them stronger and confident in this world. In no time, the brand's success reached the countries across the globe, trying to make themselves available for their buyers.