Bombas is an eCommerce website that deals with socks and apparel. Founded in 2013 by Randy Goldberg and David Heath, the brand has accumulated thousands, if not millions, of customers in the last seven years. With a mission to donate one pair of socks to homeless shelters with every pair they sell online, the company has gained immense popularity for their noble cause.
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When a person buys a sock from Bombas, it ensures that their socks would be comfortable and durable and that someone else in a homeless shelter is getting a new pair. Bombas claims that they perform extensive research on the best durable materials for a pair of socks.
The story of how Bombas came into being
After finding out that socks are the most requested item in various homeless shelters across the nation, the founders started crowd-funding to launch a company that would sell and donate socks. They raised around $145 thousand in 2013 to start the company, and by the next year, it increased to a million. With an aim to provide comfort to the homeless people, they launched their store and website. By April of 2020, Bombas has donated 35 million pairs of socks to different shelters. In June of 2020, the company has launched a collection where each pair they sell would donate apparel to an LGBT youth charity.
Bombas is changing the socks market.
The store has also started selling other apparel items like tops and t-shirts for all of their categories. Their socks are not limited to just one material. It is categorized as to whether the customer wants woolen socks or other materials. The customers can also the socks according to the heights they desire and the kind of activity they will use it for. For example, the material for casual wear socks would be different from athletic wear. They also have compressions socks and gripper slippers to ensure safety.
