Top Groupon Australia Alternatives and Similar Sites Like Groupon.com.au

Groupon is an exclusively online only marketplace that helps customers get the best possible price on a variety of products and services. 

History

Originally started in 2008, Groupon was established just in Chicago. But soon after they expanded to other cities in the United States, and by the end of 2015, they were present in over 500 cities and serving more than 48 million satisfied customers. 

The idea came to the founder, Andrew Mason when he had the most difficult time in canceling a cell phone contract. He intended Groupon to be a company that could harness and use the bargaining power millions of people could provide. Essentially if enough number of people could buy a product, it could be given at much lower prices than just one or two people buying it. 

The name Groupon came from a combination of “group” and “coupon.” Initially, the website was set up in such a way that a certain number of people had to sign up for a particular group on before it could be activated. 

The issue with Groupon's business plan is that their partner has to be large enough to satisfy the needs of the customers. There have been cases with then where the coupons sold but the customers weren't able to reap the benefits due to the partner store being unable to service such a large number of customers. 

Services

Groupon has their coupons arranged beautifully into categories based on the customer's desires. This is further enhanced by the geographical categorisation of the coupons, depending on if the customer wishes for something local or abroad. 

With coupons ranging from automobiles to dinner, to spas, to electronics and so so much more, Groupon hopes to be the one stop shop when any customer is in need of a quick discount on thousands of products and services. 

Groupon Australia Fun Facts

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