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Paula’s Choice, founded by Paula Begoun is a US based global beauty and personal care company. Launched two decades ago, the company ensures to provide its great formulas and “skincare that keeps its promise” at moderate prices. With its customers ranging from a younger to older demographic, its products flow internationally making it a well-known player of the cosmetic industry.
As the trends never fail to take the beauty industry by storm, Paula’s Choice Skincare based around natural, paraben-free and gentle ingredients, are an undeniable retreat for the skin. It showcases products for each specific skin type and all skin concerns.
Addressing Diversified Issues
Varying skin problems like acne, aging, wrinkles, blackheads, lumpy skin, pores and dark spots, uneven skin tone and redness has a proven cure in this one-stop shop. With its effective Benzoyl Peroxide Treatments, the issues are sure to resolve, leaving the skin clearer, softer and brighter.
Universal Solution
The skincare products are formulated for each skin type ranging from dry to the normal, combination, oily and sensitive. Not only does it treat the skin mantle but also delivers products for eyes, face, hairs, lips, body care, make-up and men’s formulas. Moreover, organic products ensure fragrance and colorant-free formulas.
Personal Treatment
From the most demanded non-greasy SPF to the subtle liquid formulations and lightweight primers, the store boasts a wide range of items, serving their own unique purposes. The products include skin boosters, moisturizers, scrubs and exfoliants, sunscreen, peptide boosters, toners to name a few. Some of its product lines are Calm, Clinical, Earth Sourced, Defence and PC4 men.
As the company is mostly internet-based, it is quick in offering products that address consumer needs by tapping into niche areas. Its external awareness is the reason that its direct-to-consumer brands have been gaining attention increasingly.
Quickly compare Paulaschoice.com with other similar Sephora, ColourPop, Strawberrynet and others.
Category Ranking: #7 Cosmetics Store
Country Ranking: Ranked #325 Most Popular In United States
Ratings & Votes: 4/5 - Based on 56 Votes
Payment Options: PayPal, Visa, Mastercard
Year Founded: 1994
Employees: 200 - 499
Annual Revenue: US$ 15.3 million
Avg Order Size: US$ 41 to 51
Daily Orders: 897
Daily Visitors: 77k
Website: Paulaschoice.com