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Fragrance buyers who want scents beyond mainstream counters are the audience for this German store, which has operated for more than 20 years. Its catalogue pairs independent perfume houses such as Vilhelm Parfumerie, Ella K, Boellis and BeauFort London with established names including Diptyque and Ormonde Jayne. Room sprays, body care, hair products, laundry fragrances and refills complete the stock. Sample Shopping lets buyers try smaller sizes before committing, and discovery sets bundle several scents together.

The store's own label, 19-69, offers scents named American Psycho, Atlantico, Capri, Chinese Tobacco and Chronic, sold individually and in Discovery Set 1 and Discovery Set 2. A Blind Buy Set titled Dare to Smell the Unknown comes from the store itself. Recommendations are grouped by mood and theme, from Cozy Autumn Vibes and Clean & Musky to Der perfekte Gentleman. Recent additions include scents from Aedes de Venustas and Nomenclature, and the store runs in both German and English.

The company behind the shop, PWV Online GmbH, is based in Ubstadt-Weiher, and the store ships worldwide exclusively through DHL services. Shipping to Austria, Switzerland and other countries uses the same DHL services, with insured shipping available and costs calculated in the cart. Converted costs follow the daily exchange rate. Consumers in Germany have fourteen days to withdraw from a purchase without giving reasons.