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Founded in 2008 as a flash sale site for the community, today the company has successful pivoted itself in the race of men’s fashion industry. The company was founded at Columbus and now currently operates throughout America from its headquarters at New York. The company is targeted for men’s fashion. Jason Ross founder of the company had a vision for branded streetwear and branded sneakers. After the initial growth of the company, the company diversified its products range. Today it is a prominent e-commerce in –fashion industry of America.

Business model:

The business model of the company is very simple yet intriguing. It partners with various brands, purchases at a cheap rate and provides the customer with their demanded products at an appreciable discount rate. Original meant as a fashion e-commerce. Today the company also sells electronic gadgets especially room accessories, like wireless and Bluetooth headphones. Selling point of the company is its interesting hot flash sale. The company also has its own private label line collection good dale. And along with more than 1000 brands available, the company provides a lifestyle experience.

Status quo:

In 2010 Thrillist acquired Jackthreds ad ever since the company is growing at a prominent rate.  Growth in initial years of the acquisition was projected at 20% on monthly basis. The company has targeted its products to warm blood of young male urban demographic. Providing its products vehemently to the customers. It has been a promising company ever since inception for discounted branded clothes. Presently the company has a revenue of 100milion USD.

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