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The brand presents its writing tools as German quality, and the Schwan-STABILO Group behind it has been operating for more than 170 years. Some products are linked to biobased plastic under the ISCC PLUS scheme, a detail covered by the STABILO Together sustainability initiative. The Learning to Write line starts with school fountain pens, rollerball pens, graphite pencils, colored pencils and markers, while the writing section adds fineliners, gel pens and ballpoint pens. Digital pens connect to the STABILO Highlight App, and writing exercise books and books are also available. Recommendations are grouped by kindergarten, preschool and primary school, school and university, and office and home office use.

The coloring and drawing line includes brush pens, wax crayons, watercolor pencils, chalk-pastel pencils and acrylic markers, while highlighters come in standard and pastel shades. A Vibrant Wildflower color selection is offered for creative highlighting, and a BOSS ORIGINAL edition is featured. Editions include STABILO x KPop Demon Hunters, STABILO PAW Patrol and a STABILO ARTY line under the heading Colorful Creativity. Tutorials cover drawing, hand lettering, brush lettering and crafts, and downloads include coloring templates and mandalas. Learning resources include The First Fountain Pen, a Learn to Write Guide and tips for left-handers.